By now, the majority of the American public has heard about the dust-up between Carl Edwards and Brad Keselowski. In fact, I heard about it again this morning on a radio station that has Never played a Nascar report. The host's clear unfamiliarity was apparent to anyone who had ever watched a race.
But, the fact that this station was discussing Nascar was significant. If Nascar's no-holds barred approach was designed to get finishes and races that the general public would talk about, it worked. Brilliantly.
Does anyone doubt that next week a few more eyeballs will be on the TV as the series heads to Bristol? Hopefully, Keselowski and Edwards will be pitted near each other and will have to ride in the same truck for introductions. That would be Nascar's dream scenario.
So, what should Nascar do to Edwards for deliberately dumping Keselowski?
First, I think there are two villains in this situation. Both Edwards and Keselowski were wrong. Keselowski has been a repeat aggressive driver in both the Cup series and the Nationwide series, including prior to the Atlanta race. He reaped what he sowed.
Edwards is also a repeat offender. His passive aggressive possibly-roid rage has involved several Cup drivers. It's time to crack down on his behavior.
So, what to do. First, Keselowski should be put on probation. Let him know if there are any further aggressive driving incidents, he will be "parked." Second, give him to Mark Martin as a student. Make him spend time learning how to be a gentleman driver from the best.
Edwards should be "parked" for six races. However, I would modify the traditional method to this: After missing completely the first race, Edwards would start the next five races and at the first pit stop, would be pulled out of the car. That way, Edwards gets the points, but doesn't actually race. The other driver would also qualify the car, so Edwards would start at the back of the pack for each race.
Otherwise, I would suggest Nascar let these two settle it the old fashioned way - jello pool on the front stretch of Charlotte. Tickets would cost extra, and imagine the TV rights...